London, June 3, 2021: Motorsport Network, a digital platform integrated at the heart of the motorsport and automotive sectors, is expanding its event offering with the acquisition of MotorsportDays.com and MotorsportDays.live.
MotorsportDays.com offers a comprehensive list of track days for both amateur and professional drivers, with over 2,500 track events and tests scheduled by over 70 organizers across Europe. Circuit days are an important part of a young driver’s career, as 60% of UK racing licensees made their circuit debut, which led many to pursue a career in motorsport.
MotorsportDays.live is its evolution, a two-day show at the Silverstone circuit that caters to potential drivers looking to assess the various championships, while testing race cars on the track.
As part of the acquisition, Ben Whibley, Events Specialist and Founder of MotorsportDays.com, will join Motorsport Network as Events Director. In this role, Ben will also oversee several recognized Motorsport Network events, such as the Autosport Awards at Autosport International, which attracts approximately 90,000 B2B and B2C visitors each year, as well as the ASI Connect online event.
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As the world of motorsport rebuilds itself after the pandemic, MotorsportDays Live will join Motorsport Network’s growing list of events alongside its already established trade shows and forums. MotorsportDays Live will also complement the many sports and classic car events organized by Motorsport Network properties for drivers, car enthusiasts, manufacturers, suppliers and exhibitors.
Oliver Ciesla, Motorsport Network Operations Manager: “I am delighted to announce that MotorsportDays and Ben Whibley are joining Motorsport Network. Ben’s network and his wealth of experience in event and show management for over 15 years will strongly support our ambitious international growth plans in this area over the years. coming years.”
Ben Whibley, Motorsport Network Director of Events: “I am delighted to be part of a global industry leader in motorsport and automotive digital platforms and events. This acquisition provides a fantastic opportunity for Motorsport Network to benefit from the commercial event. on track from MotorsportDays Live at the Silverstone circuit, as well as the unique MotorsportDays website, which offers more than 3,000 events per year.
I look forward to working closely with the Motorsport Network team to improve these market-leading products, and bring them to a wider and global audience. “
