THE Audi announced the acceleration of plans for the its entry into the Formula 1 grid in 2026. This is about its full buyout Sauber Group by the current owner, Islero Investments AGmuch earlier than the original design, which wanted them Germans to take the reins of 2026.
In addition, the automaker confirmed the further commitment to the projectdesignating its former technical director, Oliver Hoffmannas board director of all Sauber companies. His position CEO her Audi team in Formula 1 will take over Andreas Seidlwho will be responsible for the implementation of the program, but also its representative.
His choice Hoffmann for the role of director is not accidental, since his relationship with her Audi has been around for quite some time. THE German has served as its head her racing armensuring victories in DTM and Formula Ewhile helping the team to become the first to win the Dakar Rally with an electrified vehicle.
He said about it: “Motorsport, and more specifically Formula 1, is my great passion. I am convinced that by taking over 100% of the Sauber Group we will further accelerate our preparation for our entry in 2026.
“I am very pleased that we have been able to secure the services of Andreas Seidl as Audi F1 Team CEO. He is the right person for our ambitious plan. Thanks to his extensive experience from his leadership roles in Formula 1, he will make a significant contribution to Audi's Formula 1 project.”
Accordingly, the Andreas Seidlwho became its CEO Sauber after leaving the McLaren at the end of it 2022stated: “I look forward to leading Audi in Formula 1 together with a highly motivated team as CEO of the Audi F1 Team.
“We have a clear plan on how to become competitive, both in Hinwil and in Neuburg. We have very ambitious goals. Their achievement is ongoing and will be further accelerated through the full acquisition of Sauber by Audi AG.”
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