Company offers free charging for electric cars, deriving much of its revenue from advertising at roadside charging points.
A new public electric car charging network has opened in the UK, adopting a very different business model. Her network Jolt offers free charging and derives much of its revenue from advertising at roadside charging points. Australian company Jolt already operates in New Zealand, Canada and the US and plans to roll out thousands of charging stations across the UK.
Its first DC chargers are in London, where it offers drivers 7kWh of electricity (enough for trips of around 50km) for free. Once drivers consume 7 kWh in a calendar day, they will have to pay a price per kWh for subsequent charges. According to the Australian-based company Joltowners and users of electric cars with this offer could save almost 1,000 euros every year on the cost of charging their vehicles.