In 2023 Toyota set a new sales record but of those only 0.92% were electric.
The past year was another excellent one for her Toyota in terms of sales, as it was in first place, even setting a new record. It seems that despite the criticism it has received for its strategy, which wants it to enter the electric car market late, it has not been something that has affected it negatively.
It was found for another year, fourth in a row in top of the worldin terms of global sales, with the Toyota and its subsidiaries its companies to reach a number of 11,233,039 cars. Of these, only 104,018 were purely electric.
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Proportionally, the increase in sales of electric models is huge compared to the previous year, reaching 352,2%. However, in practice the absolute number of sales is low, as it represents just 0,926% of the Japanese company's total sales.
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Toyota will of course continue on the philosophy “Beyond Zero» (bZ), developing and presenting new electric models in the near future. Even so, the Japanese company, as recently stated by Akio Toyoda, estimates that the purely electrical models that will be sold – at the height of electrification – by all car manufacturers will represent the 30% of total global sales.
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Toyota believes in internal combustion engines, as it claims they can provide solutions in the… war to reduce CO2 emissions. Beyond gasoline hybrid models, hydrogen is a big bet for the Japanese. Under development are models such as the hydrogen Hilux, as well as the GR Yaris and GR Corolla with a 1.6-liter turbocharged 3-cylinder engine that uses hydrogen for fuel.