For many motorists, cars less than a year old have often been a financially attractive alternative to new. Indeed, with a few thousand kilometers on the clock, these cars generally posted prices 20 to 30% lower than those of the “factory outlet”. But then, how to explain that, between July 2021 and July 2022, sales of these recent vehicles fell by 45%? The reason lies in three syllables: scarcity.
Indeed, these cars are rarely put up for sale by individuals. These are generally demonstration or executive models, copies registered in the fleet in order to meet sales targets (the famous 0 km occasions) or even cars put up for sale by short-term rental companies. But these three channels are the most affected by the current lack of available cars.
On the one hand, dealers reserve the few cars they receive from factories for customers. They therefore keep as long as possible the examples intended for customer tests or used as company cars by staff. As for rental companies, they generally negotiate very attractive purchasing conditions with builders. But, here again, the latter prefer to deliver to “real” customers, rather than these companies which usually leave them little or no margin.
Finding a used car less than a year old has therefore become an almost impossible mission for buyers, which explains the drop in sales. However, professionals still claim that demand is still very strong.